Zynk Communication & Leadership

History

History

  • Zynk Communication & Leadership was founded by three of Norway’s most experienced communications consultants, Claus Sonberg, Hans Olav Otterlei and Jan Glendrange, in September 2010. Zynk managed to stand out in the industry by emphasizing leadership and change communication, and made leadership communication a new focus area in the industry.
  • Zynk attracted serious attention when they were chosen to be advisors and press contacts for 22nd of July Commission working with the report and its publication.
  • The agency experienced rapid growth during the first couple of years, and attracted several of Norway’s largest and most interesting businesses as clients.
  • During the Summer of 2012, Sigurd Grytten was recruited as the fourth partner to strengthen Zynk’s knowledge and experience in Public Affairs. Later in 2012, Zynk established partnership with one of the world’s greatest PR-agencies, Weber Shandwick.
  • By January 2013, Zynk had 10 employees, a strong working force of highly competent people with background from journalism, politics and business.
  • Kampanje’s yearly agency profiling study, “Byråprofilundersøkelsen”, acknowledged Zynk (sharing the first place with Trigger) as Norway’s best PR-agency in the fall of 2014. The agency also appeared on the “Gasellelisten” in the newspaper Dagens Næringsliv, for being a profitable and rapid growing Norwegian business.
  • Zynk outgrew their premises in Hegdehaugsveien during the winter of 2014, and moved to a larger office in Rosenkrantzgate 22.
  • 2015 was an eventful year for Zynk; celebrating the agency’s five-year anniversary, promoting Anniken Haugen Jebsen as first Zynk employee to become a partner and launching Zynk’s first (and now yearly) Senior executive study.
  • 2016 was Zynk’s most profitable year, resulting from hard work by all Zynk consultants and the handling of several demanding and comprehensive crises, including the helicopter crash on Turøy outside Bergen.
  • In January 2017, Zynk’s partnership was extended with a fifth partner, Guri Størvold.
  • In February 2017, Anniken Haugen Jebsen replaced Claus Sonberg as CEO, when Claus Sonberg became chairman of Zynk.
  • During the summer of 2017, Zynk established financial communication as a new area of expertise to meet an increasing demand for specialised advisory within financial communications.
  • In August 2017, Zynk launched the Big data analysis tool, “Q-ball”.

Top of page

Postboks 1355 Vika, 0113 OSLO