Our partners and advisors have extensive experience from the worlds of business, politics, media and consulting. Every customer is unique. So, to get the best understanding of the challenges they face and to secure the best solutions, we always put together a team with complementary backgrounds and capabilities. And we strive to give precise, honest, achievable advice about how strategic communications can help our customers to achieve their goals.
Andreas Buöen primarily advise clients in corporate- and financial communications, issues management and leadership and change communications. As a senior advisor with a consulting background in both Sweden and Norway, he works closely with media relations and stakeholder management spanning both countries. He also has extensive experience with financial transactions across the Nordics, as well as both strategic and operational positioning of clients and brands in the region. Andreas Buöen joined Zynk in October of 2012.
Buöen has more than ten years of experience from organisations and businesses in both Norway and Sweden, ranging from tech and retail to NGOs and management consulting. In 2007, he joined the Swedish incubator and seed-investment firm IQUBE as Head of Marketing and PR, and also served as the company’s country manager in Singapore in 2009. Buöen also has experience as an advisor at KREAB Gavin Anderson, and as a consultant in Varde Hartmark. From 2010 to 2013 he worked as an independent consultant based in Stockholm, serving clients with international roll-outs and market entry strategies. In addition, Buöen worked in operational catastrophe management following the tsunami in Southeast Asia in 2004-2005. During his period in the region, he was also the co-founder of a micro-lending institution in Thailand, providing financial support to local communities and severely affected victims of the tsunami.
Buöen studied marketing at Norges Markedshøyskole (NMH) and economics at BI Norwegian Business School, with specialisation in international management. During his studies at BI, he was also the feature editor at INSIDE, Norway’s largest national student newspaper.
Jan Glendrange is partner at Zynk and one of Norway’s most experienced communications consultants. Glendrange is a specialist in strategy, positioning, and social and governmental relations, and works extensively on issues located at the intersection between commerce and politics. He has helped to solve some of Norway’s largest and most demanding communications challenges and crises, and has led a large number of public information campaigns over the past decade. In the autumn of 2010 Jan Glendrange co-founded Zynk.
Glendrange has 25 years’ experience in public relations, the last 15 of which have been spent in the consultancy sector. Before co-founding Zynk, Glendrange was the deputy CEO of Burson-Marsteller and led the firm’s community practice. He previously served as partner and head of financial and political communications at Argument-gruppen, and was also the head of public affairs for Aksjonærforeningen (Shareholders Association), communications manager for Akademikerne (Academics Association), and the communications and organisational manager for Forskerforbundet (Researchers Association).
Glendrange has a degree in political science from the University of Oslo.
Grytten assists customers within a wide range of communication disciplines from classical media management through issue management, to political strategies and analysis. He has developed strategies for several of the larges businesses in Norway in both private and public sector and has special insights into the Norwegian power industry through working for Statnett, Statkraft, and Norsk Hydron amongst others. In addition, he has extensive knowledge on Norwegian business style. Sigurd Grytten became partner in Zynk in September 2012.
Sigurd Grytten came to Zynk from the position as CEO of Burson-Marsteller (B-M) in Norway. He had then, over a three-year period, led the company from decline to growth. Before he became CEO in B-M in 2009, he had been the head of the social affaires department in Norway, and deputy of the public affair department in Europe. Grytten was a part of B-M for almost ten years.
Grytten has extensive political experience and was a Member of Parliament for the Labour Party during Jens Stoltenbergs first cabinet (2000-2001), leader of the Labour Party in Bergen from 2000 to 2002, and the leader of the European Movement from 2001 to 2003. He was also a part of the AUF central committee from 1994-1998. In 1994 Grytten led the “yes campaign” in Hordaland.
Cand.Mag from the University of Bergen within administration and organisation theory, comparative politics and sociology. Grytten has also accomplished the executive schooling at WPPs.
Anniken Haugen Jebsen is partner in and managing partner of Zynk. She is responsible for several of Zynk’s key customers in the energy sector, and specialises in corporate, leadership and crisis communications. As an advisor at Zynk, she has handled a variety of assignments – from external communications surrounding financial transactions, crises and positioning, to internal communications for change projects, the development and implementation of a new vision and values, and leadership communications. Anniken Haugen Jebsen joined Zynk in January 2012 and became a partner in January 2015. In February 2017 Jebsen became managing partner of Zynk.
Jebsen came to Zynk after ten years at Dagens Næringsliv (DN) where she worked as a journalist for DN Lørdag, was editorial director for the lifestyle section, and helped to develop the magazine D2. She also has previous experience as an economics journalist at NRK and was involved in creation of the online edition of The Guardian in the UK.
Jebsen has a master’s degree in international modern history from the London School of Economics, and a bachelor’s degree in communications from Goldsmiths College, University of London.
Drawing on extensive international experience in crisis management and media relations, Jan Tore Savic Knutsen is responsible for Zynk’s services in crisis preparedness. He also works in media consulting, presentation techniques, and corporate communications. Jan Tore Savic Knutsen joined Zynk in August 2014.
Knutsen was recruited to Zynk from Gambit H+K where he worked for more than seven years and was part of the corporate communications department, responsible for media training, crisis management and communications, and presentation techniques. Knutsen has broad experience from industries such as oil and gas, telecoms, transportation, and manufacturing. For several years he was engaged as a consultant for large international corporations such as Statoil, Lundin, and RWE Dea, in addition to Statnett, Flytoget, and Telenor, amongst others. Previous roles include chief information officer for both Kripos and Politidirektoratet, and spokesperson for the international observer force TIPH in Hebron in the West Bank. Knutsen was a scholar at the Peace Research Institute Oslo (PRIO), has worked as a translator of Arabic fiction and English prose, and has a background as a freelance journalist.
Knutsen has a candidate of arts (cand.mag.) degree from the University of Oslo and also studied at the University of Damascus and the Hebrew University in the history of religion, Arabic, sociology and journalism. In addition, he has completed multiple courses in organisation and leadership and, in 2012, completed the WPP Maestro programme in Poland – which is a course covering consulting and the ‘trusted consultant’ method.
Marit Brandt Lågøyr is responsible for several customers in Zynk, mainly in the public sector. She works primarily with public affairs, focusing on government relations, media communications, issue management, corporate and social responsibility and strategic communications advice.
Marit Brandt Lågøyr joined Zynk in January 2015. She has 10 years experience from the Parliament as a personal advisor to the Christian Democratic Party (KrF) and parliamentary leader Knut Arild Hareide. She has also worked as a consultant to the standing committee on business and industry (næringskomiteen), the committee on family and cultural affairs (familie- og kulturkomiteen), and as communications advisor to the parliamentary group. Lågøyr is former chairman of Blue Cross Norway (Blå Kors Norge).
Lågøyr has a masters degree with a major in British and American studies and a minor in political science from the University of Oslo, as well as studies in speech communication and political science from St. Olaf College in Minnesota. She has also lectured British and American politics at college level.
Kristin Lied works with Zynk’s customers in the finance, food and technology industries, as well as the public sector. She works primarily in corporate communications, which includes positioning and reputation management, as well as in leadership and change communications. Lied has also been responsible for reputation management projects for a number of Norwegian municipalities and regions. Kristin Lied joined Zynk in August 2013.
Lied has 20 years’ experience in communications and reputation management, and was previously assistant managing director at Dinamo PR, where she was responsible for all the customers of the Dinamo group. Before that, she headed up Dinamo PR’s corporate communications department and was responsible for developing the firm’s competences. Lied has also served as acting communications manager of UDI and communications consultant at NORAD.
Lied has a degree in political science from the University of Oslo and studied media and information at Volda College.
Olav Magnus Linge is an advisor at Zynk working primarily with public affairs. Linge has broad experience with political communications, analysis and strategy.
Before starting in Zynk, Linge worked for ten years with political communication, campaigns and political strategy, as political advisor to the Minister of the Environment Bård Vegar Solhjell (SV), political advisor to the Parliamentary Group of the Socialist Left Party and as campaign manager for the Socialist Left Party. From 2010 to 2012 Linge was the leader of the Socialist Youth League in Norway. Linge has a bachelor’s degree in history from the University of Oslo.
Torjus Løkken is an advisor at Zynk within the field of public affairs. Prior to Zynk, Løkken worked as an analyst for the Nordic public affairs agency Rud Pedersen. He has worked with political analysis, strategy and regulatory affairs for a range of clients. Løkken has been a project coordinator for the Nordic health-pr agency Effector, working exclusively with clients from the pharmaceutical industry. He was elected to the city council of Gjøvik for the Conservative party in 2011, and has seated several positions for the party.
Torjus Løkken has studied political science at the University of Agder and Public Relations at the Norwegian Business School of BI.
Elisabeth Skarsbø Moen specialises in positioning, strategic consulting and governmental relations. Drawing on 20 years’ experience as a journalist and correspondent, she has developed deep expertise in digital and social media. As a Zynk advisor, she advises several of Norway’s largest corporations and organisations in the pursuit of their business goals. Skarsbø Moen also helps business executives to increase their visibility and social influence. Elisabeth Skarsbø Moen joined Zynk in February 2014.
Skarsbø Moen has more than 20 years’ journalism experience and, prior to Zynk, she was debate editor at VG (part of one of the world’s leading digital media houses, Schibsted). She originally joined VG as a political journalist in 1997 after spending four years at NRK (Norwegian Broadcasting Corporation). Whilst at VG Skarsbø Moen held several different positions in the public affairs department, broadcasting department, and the political department, and was appointed Opinions Editor in 2009. During this time, she also worked with VG Mobil, was a part of the launch team for VG+ (VG’s digital platform for paying customers), and helped to develop and implement VG’s “digital first” publishing strategy. Skarsbø Moen was also leader of the Norwegian Parliament’s press corps for three years, until December 2013, and has written political biographies of Carl I Hagen (former leader of the Progressive Party), Jens Stoltenberg (leader of the Labour Party and former Prime Minister) and Ola Borten Moe (former Minister of Energy and Petroleum and deputy leader of the Centre Party).
Skarsbø Moen has a bachelor’s degree in creative writing from the University of Oslo. She also studied at BI Norwegian Business School, where she wrote a paper on strategies in social media at master’s degree level (constituting one third of a master’s degree in management).
Per Olav Myhre started working at Zynk in August 2015. Myhre is an advisor within corporate communications at Zynk. Myhre has previously held several voluntary positions, such as president of BI Studentsamfunn Trondheim, president of BI Studentsamfunn Sentralstyret, and president of Næringslivsdagene at BI Norwegian Business School. He has been a member of the board of trustees at BI Norwegian Business School and a member of the election committee responsible for recruiting external board members to the board of trustees. In 2014, Myhre was a part of the committee responsible for recruiting a new president to BI Norwegian Business School. Myhre has previous work experience from amongst other the Department for Corporate Communications and Public Affairs at BI Norwegian Business School. He currently serves as board member at StudConsult AS.
Myhre has a master´s degree in leadership and organizational psychology from BI Norwegian Business School, and a bachelor´s degree in economics from BI Norwegian Business School.
As a Zynk partner, Hans Olav Otterlei works primarily in positioning and reputation management, and leadership and change communications. In addition he works extensively in strategic analysis and development for customers in a broad spectrum of industries. In the Autumn od 2010, Hans Olav Otterlei co-founded Zynk.
Otterlei has more than 20 years’ experience as a consultant and advisor for both Norwegian and international businesses. He previously He has led Burson-Marsteller’s operations in both Norway and Germany, served on the company’s European management team with responsibility for one of its practice areas, and been the European Chairman of Marsteller Advertising. He has also held leading positions at Edelman International, and been the managing director and partner of a variety of smaller, more specialised consultancies in both Norway and the UK. He was based in London for six years. Otterlei started his career in politics as a union representative and employee in the Conservative Party (Høyre).
Otterlei studied communications and marketing at BI Norwegian Business School.
Claus Sonberg is partner in Zynk, with responsibility for several of Zynks largest customers. He mainly works with strategy and change processes, advising managers and senior managers, and crises management, he is also in charge of advising and training 100 executives in corporate communication in one of Norway’s largest corporations. Sonberg was consultant and press contact for the July 22nd commission after the terrorist attack in Oslo and at Utøya in 2011. In the autumn of 2010 Claus Sonberg initiated the start-up of Zynk.
Claus Sonberg has extensive experience within management and communication as former EVP Corporate Communication and senior manager in SAS, and as consultant and CEO at Burson-Marstellet Norway and the Nordic region. During his time in the corporate management group at SAS, Sonberg was in charge of the communication and investor relations (IR) through one of the most turbulent times and largest change processes in the company’s history. In this period SAS strengthened its competitiveness through decreasing the costs with more than five billion NOK, while at the same time increasing the customer satisfaction and operational quality. Also completed in the same period was two issuing’s and reduction of the organisational complexity through selling the shares in the subsidiaries Spanair, British Midland, and AirBaltic. Claus Sonberg was the first recipient of the information concerning the tragic Spanair accident where 154 people lost their life’s, and handled all communication in relation to this. He has also been advising in a number of other small and large scale crises, including serious accidents, reputation related crises and corruption.
Claus Sonberg has studies Political Science and journalism at the University of Oslo and Indiana University in the USA.
Jeanett Søly is a consultant in Zynk within corporate communications. She stated as a freelancer in February 2015, on the side of her MSc studies and started fulltime in January 2016. In Zynk Søly has been working with a wide range of clients and industries within corporate communications and leadership and change communication. As part of the project team she has conducted research, analysis and media outreach, and produced presentation.
During her studies Jeanett Søly had a series of voluntary positions, both at school and private. Amongst other as a board member of the school newspaper INSIDE and her residential condominium. Before she started in Zynk Søly worked in Nordea with client contact towards the private segment.
Jeanett Søly has a MSc in Business with major in Strategy from BI Norwegian Business School.
As a Zynk advisor, Guri Størvold is responsible for customers in the transportation and communications sectors. She focuses on assignments in the areas of positioning and reputation management, public affairs, and crisis communications, and has addressed a large number of demanding communications challenges for customers in the private, public and non-profit sectors, especially with issues located at the intersection between commerce and politics. Størvold joined Zynk in August 2012.
Størvold has 20 years’ experience from corporate management, politics and consulting, and has advised many of Norway’s most prominent politicians on high profile issues. Her background as State Secretary in the Ministry of Petroleum and Energy, the Ministry of Transport and Communication, and the Ministry of Local Government and Regional Development, has given her substantial knowledge and understanding of social issues, which is backed up by experience in media relations, communications strategy and crisis management. Størvold has also worked in the news department at NRK (Norwegian Broadcasting Corporation), and has served as the council representative for the municipality of Steinkjer, leader of Norwegian Rural Youth (Norges Bygdeungdomslag) and board member in the Norwegian Farmers Union (Norges Bondelag). She continues to be a board member of the grocery wholesaling and retail group NorgesGruppen. Størvold became partner in Zynk in January 2017.
Størvold studied political science at the Norwegian University of Science and Technology (NTNU) and management at BI Norwegian Business School.